Exports of wines excluding Champagne grew by 12

"Foreign orders for our French wine resumed at a very good pace," said the Federation of exporters of wines and spirits of France (CFTS). A matter of satisfaction, which throws however not all concerns. Only the last three months of the year will allow to say if the increase in sales is something other than the recovery of the stocks of importers, and if consumption. "The first indicators in this direction in the United States are not very good, even if it is still our first market", says the CFTS. The sector nevertheless welcomes the results of the last twelve months at the end of September 2010. Exports of wines (excluding Champagne) grew by 12.3 in volume, an increase in value of 9.6.

World production declining

The score of the burgundies is far better than that of bordeaux, which had restarted as quickly as possible. From October 1, 2009 at the end of September 2010, exports jumped from 19.3 in volume and 23.3 in value, compared with 6.6 and 1.8 for the bordeaux. Note: the extraordinary bond ( 48 in volume) of the chablis since the beginning of the year.

Other production basins have been slow to take advantage of the rally. This is the case of the Languedoc-Roussillon, which exports fell by 2.4, or of the côtes-du-rhône, stable in volume, but more expensive.

The resumption of French exports enjoys an improvement of the situation but also the trend towards the reduction of wine production in the world. Eventually, it could lead to a certain tension on prices.

According to estimates by the International Organisation of vine and wine (OIV), production should be 260 million hectolitres, down 4 from 2009. In Europe, it is "the fourth low crop suite since the year 2007".

In essence, this decline is due to the programme of grubbing up of vines to improve the quality. The impact was all the more important that it concerns the four European wine-growing powers (France, Italy, Spain, Portugal). "Drinking less, but better", says the President of the OIV, Yves Bénard.

Wines so-called "new world", themselves, have seen their progression slow, due notably to the crisis and the vagaries of the weather. In the United States, production decreased by more than 9, but this stall must be qualified in light of the importance of the 2009 harvest. In all southern (Africa and included New Zealand), the trend of the decline was true, for climatic reasons. Exceptions: the Argentina, where production jumped 33, and the Chile, where it grew a bit.

However, "in the medium and long term, the production of wine in the world should stabilize, said Yves Bénard. Better controlled yields and increased quality research is broad. The Australia, which has arisen on the international stage with success 10 years ago, is reviewing its strategy. After broken prices with constant taste and varietals, it seeks to enhance its production. In Europe, the massive grubbing-up programmes should stop with the dismantling of the common agricultural policy.

"Slight overproduction."

The question is whether if the level of consumption will resume after the crisis. "The slight current overproduction is absorbed by the manufacture of spirits and the brandies, so the market is in equilibrium", commented Yves Bénard. If demand were to increase, "it could be a period of tension on the price by four or five years," adds the President of the OIV.

The wine-growing powers await many Chinese, yet confidential market with a use of a half bottle per capita per year.